THANK YOU,
Nature Explorers, for an amazing 2021 full of exploration, excitement, and inspiring nature moments.
Our Nature Explorers team roamed the great outdoors with our CL binoculars and shared their wildlife encounters with a global audience. We were really fascinated about the big interest shown by so many applicants and the positive feedback we received.
It was our pleasure to select 50 wildlife enthusiasts last year to start off the SWAROVSKI OPTIK Nature Explorers team. Despite their different backgrounds, they shared a very important common ground: their love for nature and wildlife.
Together they showed us many different ways how and where to enjoy wildlife encounters. Whether shared on social media or retold as a story on our website - their tales and images are inspiring ever more people to venture into the wild and SEE THE UNSEEN themselves.
The months spent observing wildlife with their binoculars have shown the Nature Explorers one thing:
Become a SWAROVSKI OPTIK Nature Explorer yourself!
Are you fascinated by the natural world and wildlife?
Then, like us and many other nature enthusiasts, observing wildlife not just amazes you but also helps you satiate your curiosity and deepen your appreciation of nature. There are many ways to experience nature. And there is a variety of equipment that actively supports us in making the most of our time outdoors. Observing wildlife can be easy but also more challenging with greater distances. When using premium sport optics, you are opening a window into another world – the unseen, hidden, and beautiful.
Become a Nature Explorer! Get access to one of 20 binoculars for your nature experiences and share your new discoveries with your followers on social media!
A global trend
closer to nature
During the last decade we have seen that interest in nature as a source of inspiration and wellbeing has increased in most countries. This development was probably intensified by the global pandemic. There is more media coverage, and more people are rediscovering the outdoors while at the same time being fascinated by nature's beauty. Many of us are increasingly concerned about protecting biodiversity and safeguarding precious habitats. We nature enthusiasts often share our interest in nature and like to engage in different kind of activities. Besides wildlife watching, we enjoy nature while travelling, camping, hiking, through nature photography, art, and education and many other pastimes.
Our company has been producing long-range optical devices since 1949. We bring people closer to the preciousness of the moment and share with them the joy of observing and the fascination for the beautiful and hidden. We believe that the world belongs to those who can see beauty. Let us invite you to open the window to an amazing new world. Are you ready to join us on this journey of intense nature experiences?
What’s in it for you?
Pair of CL binoculars (on a loan basis, up to one year): The CL binoculars are perfect for your time in nature: small size, light weight and premium optical quality.
Digiscoping adapter: Helps you taking pictures with your smartphone through your binoculars.
Small package of branded articles: Potentially serving you well on your outdoor adventures.
Stage for you: By collaborating with us, you can potentially reach out to a wider audience and help fostering that community spirit among nature enthusiasts around the world.
Still interested?
Then apply now and become part of the SWAROVSKI OPTIK Nature Explorers! In summer 2022, we will select up to 20 applicants who will then be able to get closer to nature and enjoy their #mywildlife moments even more. What are you waiting for?
Seize your chance if the following statements
apply to you:
I can identify with the SWAROVSKI OPTIK brand and call myself a “nature enthusiast”.
I am interested in being communicated to a global audience.
I am older than 25 years.
I show my passion for nature to my active fan base on Instagram.
I am not sponsored by more than 3 other brands.
I have more than 10.000 followers on my Instagram account
If you can agree to the statements above, then this is what we would like you to do:
What we expect:
Tell and show people how our sport optics make your outdoor adventures more enjoyable and your nature experiences better.
Present exclusively SWAROVSKI OPTIK products in your media communication (texts, pictures, videos etc.) whenever you present equipment of the same product category (i.e. binoculars).
Tag SWAROVSKI OPTIK in your posts with @swarovskioptik_outdoor whenever you show our products in your media communication. The hashtags #seetheunseen and #mywildlife make you even more visible to our followers globally.
You allow us to reshare the tagged posts on our social media.
You are willing to be a member of the SWAROVSKI OPTIK Nature Explorers for up to one year.
How do we decide who will become part of the SWAROVSKI OPTIK Nature Explorers?
Among all applications, our marketing team will select up to 20 candidates. The selection criteria are based on the above mentioned prerequisites and also take additional aspects into account: brand fit, authenticity, reach and others (for details see Terms and Conditions).
